Opinion: Putting Sustainable Packaging Front and Centre (DS Smith)

Teresa Del Re, NE Head of Marketing and Innovation at DS Smith, discusses the importance of sustainable packaging in ecommerce. DS Smith worked with online wine brand  Garçon Wines to develop its rectangular bottle which can be posted through a letterbox.

Sustainability as a key priority in the retail space is nothing new. However, with increased media attention on the environmental impact of packaging, it has quite rightly become of vital importance for brands and consumers alike.

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