Kimberly Clark and Disney Present Huggies Diapers

The Vanguard Companies Bentonville office with Kimberly Clark to develop an unique, large “eye-catching” corrugated display for Walmart. The Kimberly Clark display holds Huggies Diapers and Pull-ups and is the centerpiece of an optional 3-pallet train concept to promote other baby items sold in Walmart. The final version contained various Disney character lug-ons and a QR code. Once the QR code is scanned with a cell phone, the user will be directed to an interactive game of hide-n-seek where the various Disney characters are hiding in the clouds. Once all of the characters are found, the app will instantly show the user various coupons via the Ibotta App for discounts on several Huggies items.

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