AICC: Xperience the New Reality

AICC, The Independent Packaging Association, is offering a new Xperience conference. Registration is open for the comprehensive conference on e-commerce for the packaging industry, E-Commerce Xperience, to be held February 18- February 20, 2020, at the Sheraton DFW Airport Hotel in Irving, TX. 

Michael D’Angelo, AICC President, said “AICC’s E-Commerce Xperience will bring together subject matter experts, brand owners, converters and suppliers to go in depth on how best to be successful in this dynamic market. Entrepreneurial AICC members will meet with and learn from the disrupters and challengers of retail, design and box business status quo. Be a part of it!”

E-Commerce Xperience will feature world-class speakers, brand representatives, over 20 topics, and multiple tours. During the conference, attendees will take a deep dive into ecommerce packaging. AICC is working with e-commerce experts and packaging manufacturers, as well as brand managers to deliver a series of interactive workshops and general sessions to help e-commerce packaging manufacturers and those looking to enter the market gain an in-depth understanding of the brands perspective, designing for e-commerce, and leverage what you have to grow your e-commerce business.

Participants will learn all they need to create and succeed in their own e-commerce experience and strategy. Some topics include:

·       How E-Commerce Builds Brand Image 

·       The Sales Shift for Digital and E-Commerce 

·       Amazon Packaging & APASS Guidelines

·       Designing for E-Commerce vs. Retail

·       Optimizing Packaging for an E-Commerce World

Attendees will hear from several brands including Hershey, Vera Bradley, Carnivore, Battlebox, Bulu Box, and Lumi. Several tours are being considered and that information will be available shortly.

Taryn Pyle, Director of Education & Leadership Development, said “AICC’s Education Committee is always working to keep AICC education at the forefront of trending packaging opportunities. Last year’s Digital Xperience set the stage for this event as we begin to dig deeper into the E-Commerce Xperience. Last year’s event sold out early so I hope everyone will register early and take advantage of a significant savings for early registration.” 

Last years’ Xperience sold out after only one month. Register early to secure your spot. Registrations received on or before Thursday, December 19, will receive the early bird rate of $995.

Attendees are encouraged to make their reservations at the Sheraton DFW Airport Hotel before the group cut-off date of Tuesday, January 28, 2020. 

More information about the seminar and hotel reservation information can be found at www.aiccbox.org/ecommerce

Questions about seminars or webinars and the value a well-trained workforce brings to a company can be directed to Taryn Pyle, Director of Education & Leadership Development, tpyle@aiccbox.org or Chelsea May, Education and Training Manager, cmay@aiccbox.org or 703.836.2422.